Website
Kharkiv Computer and Technology College
- Brand Identity
- Design
Website as a part of digital presence
Kharkiv Computer and Technological College of the National Technical University "Kharkiv Polytechnic Institute" (hereinafter-College) was created on the basis of the Kharkov machine-tool college, which was reorganized in accordance with the Decree of the President of Ukraine No. 832/95 of September 12, 1995 "On the basic directions of reforming higher education in Ukraine ", the Decree of the Cabinet of Ministers of Ukraine of May 29, 1997 No. 526" On Improvement of the Network of Higher and Professional Technical Institutions "and the order of the Ministry of Education of Ukraine of June 20, 1997 No. 218" On reforming the network of educational institutions under the Ministry of Education. " Renamed to Kharkiv College of Computer and Technology by order of the rector of the university # 285-I of April 13, 2011.
Challenge
The site, which is currently working, was created back in 2012. The task was to make the most rigorous, but at the same time convenient and understandable website.
Solution
1
We completely changed the structure of the site, as well as the approach to contacting the user, now the site attracts the user to stay on the site and read, for example, the history of the college.
2
Since the site is used by different age groups, the site should be understandable to everyone, our solution seemed to us the best option for today.
3
Best student - this function was on the old site, but it is deeply hidden. We added it to the main page and consider it a feature of this project. You, as a student, will try to become the best to be offered a job in a good company, and also you, as an HR in the company, immediately select these students for employment. (This function is, since the college cooperates with many companies and students are often taken away even before the end of training)
And much more 🙂
And much more 🙂
The assignment
Rediscover the brand image and build a new website, with three goals in mind.
- Introduce a new brand identity
- Present their innovative solutions to students and companies
- Attract potential students
Scope of work
Discovery
- Workshops
- Research
Strategy
- Persona Development
- Information Architecture
- User Experience
Design
- Art Direction
- Visual Moodboards
- UI Design
- Interaction Design
- Content Creation