Custom Software
TruArt
  • Consulting & Strategy
  • Branding & Identity
  • UX Design
  • UI Design
  • Illustrations
  • Back-end Development
  • Front-end Development
  • Web Development
  • Quality Assurance
Art Trading
Blockchain-Based Platform
Tru Art is a new generation integrated escrow platform for the art market.

This is a secure-by-design online portal, where art objects and money change hands on two major conditions: authenticity confirmation and successful delivery.

It operates in a closely-knit environment where a transaction could be verified from A to Z and beyond, based in Blockchain and AI.

For the first time ever, a physical object is securely linked into the transaction by its absolute digital tween.

Our users can buy and sell any art object anywhere. They reduce risks and cut costs while confirming authenticity, managing logistics and ownership - all in one seamless flow.

Illustrating an idea
About Logo
When creating the logo, we immediately set the main goals. The logo was to be modern, to demonstrate something of the future, but at the same time, it should be minimalistic.
3 points
Modern
Minimalism
Flexible
Versions
Final version
Platform
Considering that this platform is completely new in the art industry and for the user, whether it is a potential client or an investor, can be is not clear where to click and what to do to get acquainted with the product - we made a choice for the users whether he wants to go through with or without prompts.
Scope of work
Discovery

  • Workshop
  • Research
  • Concept
  • Creative Solution
  • Content Analysis
  • Production Planning
Strategy

  • Persona Development
  • Information Architecture
  • Prototyping
  • User Experience
Design

  • Art Direction
  • Digital Identity
  • Visual Moodboards
  • UI Design
  • UX Design
  • Interaction Design
Development

  • Front-end Development
  • Blockchain Development
Quality Assurance

  • Usability Testing
  • Performance Testing
  • Functionality Testing
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